Event Glossary

What is Group Tickets?

Definition

Discounted ticket packages sold to multiple attendees purchasing together, typically for teams, companies, or friend groups. Group tickets usually require a minimum quantity (e.g., 5+ tickets) and offer per-ticket discounts that increase with group size.

Why it matters

Group tickets drive larger average order values, fill capacity faster, and attract corporate buyers. Events offering group discounts see 20-30% of total sales come from group purchases.

Examples

Group Tickets in action

Real-world examples of how organizers use Group Tickets.

Workshop: Individual ticket $149, group of 5 for $599 ($120/each, save 20%)

Conference: Team of 10 at $200/ticket (regular price $299)

Festival: Friends 4-pack at $160 (regular price $50/ticket, save $40)

How SwarmTix handles Group Tickets

SwarmTix lets you create a group ticket type with its own price and a minimum and maximum number of tickets per order, for example $70 each with a minimum of 5. Buyers purchase all tickets in a single transaction.

Related Terms

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Explore related event management concepts.

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